We designed the Crave Painting Kit brand to ignite creativity, individuality, and bold self-expression, blending vibrant teals, oranges, and purples with dynamic human illustration to symbolize the art of transformation. The Los Angeles-based identity uses playful type and expressive packaging to attract modern creatives looking for a unique and immersive at-home painting experience, turning every kit into a visual journey that celebrates color, culture, and personality.
